The Kickers Document celebrates the 40th anniversary of the Kick Hi boot. Arguably Kickers’ most famous boot silhouette, over the years the footwear staple has been seen on rebellious school kids and pop stars alike. The sub-cultural icon has infiltrated pop culture from underneath, and today it’s recognised in most parts of the world.
Document Studios was tasked with telling the Kick Hi’s story from its unique editorial point of view. An interview with i-D stylist Simon Foxton (who has collaborated with Kickers) and retrospective text and shoot about Christopher Shannon’s four seasons long partnership with Kickers helped cement the brand’s fashion credentials. Essays from Dean Mayo Davies and Daryoush Haj-Najafi contextuliased the boot in terms of 20th century fashion history, while Pelle Crepin’s main line shoot was all about showing how the Kick Hi boot in a modern and contemporary light.
Designed by Mark Thompson
Commissioned by Timberland, the iconic American footwear and apparel brand, Hellqvist and Thompson set out to capture the true spirit of the brand. Documenting the history and story of Timberland, the limited edition book looked closer at Timberland’s sub-cultural history.
Through commissioned photography and interviews, pop cultural icons, such as Visvim’s Hiroki Nakamura, Gary Aspden, Ronnie Fieg and Stussy’s Nick Bower, offered their point of view of the brand, while designers like Patrik Ervell, Martine Rose and Soulland’s Silas Adler shared their personal experiences of the brand.
Three shoots told the visual story of the Abington range, the modern day Paninaro look, and the top ten best Timberland collaboration boots.
LCM SS13 Document
Designed by Charlotte Heal (Kinfolk Magazine, Lula Magazine)
Together with acclaimed photographer Morgan O’Donovan, Hellqvist documented the first ever London Collections: Men in June 2012. O’Donovan’s characteristic backstage photography formed the visual backbone of the book, while Hellqvist interviewed selected designers such as Richard Nicoll, Sibling, Martine Rose, Agi & Sam, Astrid Andersen, Christopher Shannon, Shaun Samson, Meadham & Kirchoff and Aitor Throup.
Extra commentary came from Love Magazine’s Katie Grand and Lulu Kennedy from Fashion East. Designed with a minimal and clean approach, the white spaces and the text layout took inspiration from books, and the objective was to create a beautiful coffee table book with aesthetic synergy between the design, photography and text.